IMRA’ ATUSSSYAFA; POPPY ALVIANOLITA SANISTASYA; LAILATUL HIJRAH; ANNISA WAHYUNI ARSYAD. Gen Z and Paylater: Analysis of Purchase Decisions on the E-Commerce Platform in Samarinda City. Proceeding of the International Conference on Management, Entrepreneurship, and Business, [S. l.], v. 2, n. 2, p. 486–496, 2025. DOI: 10.61132/icmeb.v2i2.310. Disponível em: https://prosiding.arimbi.or.id/index.php/ICMEB/article/view/310. Acesso em: 19 jan. 2026.