MAULANA SURYA ATMAJA; AGUNG SEDAYU. The influence of Celebrity Endorsement, Electronic Word of Mouth (E-WOM), and Live Streaming on Purchassing Decisions of Evangeline Perfume Products at FEB Udinus. Proceeding of the International Conference on Management, Entrepreneurship, and Business, [S. l.], v. 2, n. 2, p. 536–544, 2025. DOI: 10.61132/icmeb.v2i2.351. Disponível em: https://prosiding.arimbi.or.id/index.php/ICMEB/article/view/351. Acesso em: 11 feb. 2026.