MAS INTAN PURBA; DARWIN LIE; SOFIYAN SOFIYAN. Determinants of Brand Loyalty in Social Media Marketing: The Impact of Influencer Marketing and Content Quality on TikTok Users. Proceeding of the International Conference on Management, Entrepreneurship, and Business, [S. l.], v. 3, n. 1, p. 44–57, 2026. DOI: 10.61132/icmeb.v3i1.384. Disponível em: https://prosiding.arimbi.or.id/index.php/ICMEB/article/view/384. Acesso em: 3 oct. 2026.